A minimal logo reading "Gina Christina Photography" providing context to a web design project optimizing SEO for a photography website.

Increasing online visibility for a Los Angeles photographer

I collaborated with Gina Christine Photography to enhance her Squarespace website and Google Business Profile, boosting her visibility for “Los Angeles Branding Photographer” and “Pasadena Family Photographer” searches. This project focused on driving local client inquiries through targeted SEO and user-friendly updates.

Services Provided

1. SEO Optimization

  • Researched and integrated 10-12 keywords into the website’s written content, ensuring alignment with Gina’s warm, authentic brand voice.

  • Optimized meta descriptions, title tags, and image alt text to improve search rankings and Google Image Search visibility.

  • Outcome: Enhanced discoverability for local clients seeking branding and family photography.

2. Google Business Profile Enhancement

  • Updated categories and business description, and crafted 3 engaging posts with CTAs to drive bookings.

  • Ensured NAP (Name, Address, Phone) consistency across the website and profile.

  • Provided a client review email template to boost credibility and local rankings.

  • Outcome: Increased local search visibility and client engagement.

3. Content Creation

  • Wrote a 400 word FAQ section incorporating keywords and a strong call-to-action to encourage inquiries.

  • Outcome: Improved user engagement, reduced bounce rates, and supported long-term SEO goals.

Impact

This project elevated Gina Christine Photography’s online presence, making it easier for Los Angeles and Pasadena clients to find her services. Through strategic SEO, optimized content, and a polished Google Business Profile, Gina’s site now attracts more inquiries while reflecting her unique, connection-driven style.

Learn More

Ready to elevate your website’s visibility? Contact me to discuss how Acorn Creative can transform your online presence!